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Your Brand Is Your Business - Market It!

Oct 25

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

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5 Men's Wearable Promotional Products for the Office and Beyond

Oct 11

  It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business...

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Sustainability & Environmental Responsibility: Why it Matters

Sep 27

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...

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Case Study: I Was Framed!

Sep 13

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wanted a...

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5 Back to College Products for a Safe School Year

Aug 30

The 2020-2021 school year is almost here, which means staff is preparing for an influx of students on college campuses. Due to health concerns this year, colleges are doing everything to heighten safe...

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Case Study: Health & Wellness Spas

Aug 16

Products Javalina Jewel® Pen   Industry Health & Wellness Spas   Application Future Visits   A day spa wanted to ensure that its guests always received the royal treatm...

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Case Study: Calendar Puns are Week

Aug 02

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round.Product: Desk Calendar with 4-Color A...

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10 Luxurious Products for Your VIP Customers

Jul 19

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

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Case Study: Employee Appreciation Gift

Jul 04

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

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6 Promotional Products That Put Safety First

Jun 20

Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with thes...

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Case Study: A New Way to Do Cross-Promotions

Jun 05

  Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch  Goal of Promotion: Promoting Store Sales Description o...

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Your Graphic & Web Design Cheat Sheet

May 22

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

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Case Study: Rock out on the Run

May 01

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could us...

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Case Study: Improve Sales and Traffic

Apr 01

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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Case Study: Spec-Tacular Promotions

Mar 01

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV event ...

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Case Study: 3D is the Key

Jan 29

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Dec 29, 2019

  Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of C...

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Case Study: Financial Industry

Nov 29, 2019

  Products Javalina® Classic Pen   Industry Financial   Application Direct Mail   A local bank wanted to increase awareness of its low mortgage rates and decided to d...

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Case Study: The Big Picture

Oct 28, 2019

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...

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4 Ways to Improve Communication

Sep 28, 2019

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

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Case Study: Lunchtime Loot

Aug 28, 2019

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

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7 Ways to Instantly Make Your Website More User-Friendly

Jul 28, 2019

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

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Case Study: A Gift to Build a Dream On

May 28, 2019

  Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at ...

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Get Ready for Game Day! 5 Promotional Products for Sports Teams

Apr 27, 2019

Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off th...

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Graphic Design Terms Everyone Should Know

Mar 27, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can save...

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7 Ways to Take Advantage of Your Lunch Break

Feb 27, 2019

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

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Case Study: Brighten Their Day

Jan 27, 2019

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We wil...

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How to Work Smarter, Not Harder

Dec 27, 2018

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

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Graphic Design Terms Everyone Should Know

Nov 26, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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5 Easy Ways to Achieve a Positive Outlook

Nov 12, 2018

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

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Case Study: Sharper Students

Oct 29, 2018

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advoca...

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25 Insane Facts About Promotional Products

Oct 15, 2018

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...

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4 Steps to #Winning Social Media

Oct 01, 2018

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

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5 Office Toys That Will Bring Your Brand Joy

Sep 17, 2018

  Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way ...

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Case Study: Recycle, Reuse, Read a Book!

Sep 17, 2018

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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Swing, Batter! The Best MLB Promotions

Jun 28, 2019

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season!  The tradition of these MLB giveaways dates all the way...

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